Future Digital Finance Connect 2025

February 24 - 25, 2025

Intercontinental New Orleans

Greg Smith

SVP of Digital Banking Banc of California

Greg is Senior Vice President of Banc of California’s Digital Banking and Strategy team. Based in Pasadena, he is responsible for the bank’s digital vision, product ownership and design for all the bank’s digital properties. In this role Greg oversees the bank’s growth and development of new digital capabilities that help to meet evolving client needs. In addition, Greg is at the forefront of the bank’s fintech and partnership engagements, meant to ensure that the newest technology solutions are being reviewed and implemented. As a recognized thought leader in the digital banking industry, Greg routinely presents at banking forums and conferences on all topics related to digital transformation.  

Prior to Banc of California, Greg worked at City National Bank in Los Angeles, where he spent five years as a senior vice president leading the Digital Channels and Innovation team. He was responsible for the successful launch of their first mobile app for both consumers and business clients. Additionally, he led the migration of all City National client applications to the Azure Cloud. Prior to joining City National, he served as head of digital platforms at Transamerica, where he oversaw the delivery of a new digital platform for the company’s 16 million customers, including an award-winning mobile app experience.

Through nearly 20 years in management, he has developed large-scale high-performing teams, and mentored colleagues of all levels. Greg is very passionate about leadership, career advocacy and development. He earned his bachelor’s degree from Saint Michael’s College. He lives in La Canada, CA, with his wife and son.

February 24th | Day 1: A Roadmap For Digital Transformation

3:20 PM Panel Discussion Remix: Data Is The New Gold: Executing A Successful Data Strategy To Enable An Effective Digital Transformation

A lack of data integration and ineffective data usage continues to be the pain point of many FIs, bringing transformation plans to a screeching halt as they work to retroactively fix their legacy data issues.

Listen to leading digital banking innovators break down the importance of building a solid data foundation and how this can enable a future-proofed organization.

  • Evaluating your legacy systems to understand where new technology partners may be necessary to bring in modern functionality
  • Identifying the most effective ways to clean your legacy data
  • Revaluating and restructuring organizational siloes to ensure that your data is easily accessible
  • Ensuring relevant data is available to internal teams so your organization can best serve clients

Check out the incredible speaker line-up to see who will be joining Greg.

Download The Latest Agenda