Christopher Harris

Christopher Harris

Enterprise Advertising Partnerships Lead, Financial Services Taboola
Christopher Harris

Christopher Harris is the Enterprise Advertising Partnership Lead, Financial Services for Realize (powered by Taboola), based in New York City. With over twenty years of experience in the digital space, he develops performance media, digital, and integrated marketing strategies and award-winning campaigns that drive rapid growth and business outcomes for the world’s largest brands.

Prior to joining Realize, he was a member of J.P. Morgan’s Global Payments Marketing team. Christopher has previously held global and regional client leadership roles at agencies including Dentsu, Publicis and Omnicom, managing Visa, Microsoft, Samsung and others, as well as leadership positions at Yahoo! and Criteo.

Originally from Boston, he has had two stints in NYC and worked abroad in Dubai, Singapore and Indonesia for six years. He holds a BA in International Relations from Wheaton College, Massachusetts and an MBA in Marketing from Northeastern University, Massachusetts. He lives with his wife in Connecticut and enjoys skiing, tennis, F1, and adventure travel.

Implementing Structural Change To Accelerate Digital Evolution

12:50 PM Keynote Panel Discussion: Maximizing Marketing Investments By Optimizing Your Channel Strategies

Today’s marketing leaders are under pressure to do more with less—balancing efficiency with innovation in a rapidly shifting digital landscape. As emerging technologies like AI-powered search and evolving social platforms reshape consumer behavior, marketers must continuously reassess where and how they invest.

This panel will explore how to prioritize marketing spend across channels to maximize engagement, retention, and customer lifetime value. Among the topics discussed:

  • Investing in data driven insights and analytics to better segment customer profiles.
  • Creating effective attribution models to measure the most effective marketing channels.
  • Setting reputation models for content marketing to evaluate engagement of blogs, social, and branded channels.
  • Working back from marketing goals to create actionable KPI.

Check out the incredible speaker line-up to see who will be joining Christopher.

Download The Latest Agenda